Posts Tagged ‘Marketing’

Suggestions to Improve Facebook Security

We’ve all seen or known someone that fell victim to the scams or hoaxes on Facebook. So what is Facebook doing to improve its security? Actually, Facebook gives users the option to improve their own security, but, how does that help if users don’t take the time to set those options? The internet security firm,…

Read More

Measuring Social Media

Utilizing social media in this day and age is almost a given. In 2009-2010, 73% of the world’s population used the internet in some form or another. That number is expected to grow exponentially. It is imperative that companies have a social media footprint is this computer focused age. But how do you measure and…

Read More

The Future of Social Media

Just had a great interview with Dan Storey from Guerrilla Marketing Your Business in the UK. Dan and his team train your entire team in how to use the guerrilla marketing ideas to accelerate your marketing results. In this down-loadable interview, Dan and I discuss the future of social Media as well as some of the traps that new business fall into with their social media management. We also have a chat about some of the key new concepts that are happening right now in the social media arena and what the current trends are.

Read More

Is Facebook Your Homepage?

Would you make Facebook your homepage? Facebook is quickly becoming a player in the game of internet search engines. Recently a new suggestion bar has been spotted when user’s open their Facebook page. Have you seen the suggestion bar at the top of the page asking you to “Drag this to your home button to see what’s happening with your friends as soon as you open your browser?”

Read More

Unfriending on Facebook – Why Does it Happen?

The phenomenon of social media has opened up a world of possibilities for people. They are being exposed to more and more cultural differences than ever before. The ability to friend almost everybody in the world creates a heady feeling of popularity; however this opportunity does have its downside, the dreaded “unfriend.” Why does unfriending happen? What can get you unfriended? The popular opinion is that you are most likely to be unfriended for continuously posting mundane or inflammatory status updates.

Read More

Social Media Marketing Optimization

The best way to optimize your social media marketing is to go back to the basics i.e. “Marketing 101.” Marketing 101 teaches the AIDA system. AIDA stands for Awareness/Attention, Interest, Desire, and Action. This is the simplest form of marketing funnels there is and each level represents a small part of the overall marketing picture. Understanding this marketing format will help align your sales goals.

Read More